Butterfly Effect Intelligence™ (BEI) offers marketing-monitoring services focused on marketing initiatives in your industry. This service provides clients with a detailed overview of competitor and industry marketing initiatives and strategy. BEI has a team of brand and marketing strategists who use myriad sources, including advertising, media spend, news feeds, positioning data, in-store visits and other key marketing inputs to develop a holistic overview of competitor marketing strategy and positioning.
Industry -monitoring services:
Butterfly Effect Intelligence™ (BEI) offers industry-monitoring services focused on company developments, new products, technology, trends, customers, legislation, sales leads etc. that affect your industry. This service provides clients with a detailed overview of competitor and industry initiatives, developments, and strategies. BEI has a team of industry specialists who use myriad sources, including interviews; trade magazines and other periodicals; pricing analysis; global and local trends; and other key sources to develop a holistic overview of industry and competitor activity.
Benefits for Decision Makers
Key Benefits for Analysts